LMGPR field trip to the movies (Bonus: We get kicked off the Facebook campus!)

Here at LMGPR, we try and do something fun on the last Friday of every month. For our September outing, we closed the office at noon and took a small handful of clients to the matinee showing of The Social Network, aka the Facebook movie. Before the day was out, we broke a viral Silicon Valley tech story, got kicked off the Facebook campus and appeared on the 10 o'clock news.We can explain.The plan was simple: We bought 12 tickets to the 1 o'clock showing of The Social Network at the Century 16 theater in Mountain View. We invited three clients -- MyEGamer, Mentez and Phone Halo. We planned to watch the movie, eat lunch at The Counter in Palo Alto (a big Facebook hangout) take a team photo in front of the Facebook campus and start our weekend early.Side note: We're big Facebookers. Most of us signed up within a few months of its launch (Our media strategist Luke is user number 214,018) and we run several consumer-facing Facebook Pages for our clients. When the movie came out, making the decision to see it was a no-brainer for us.We got to the theater around 12:30, just ahead of a caravan of big black buses. Hundreds of people wearing green wristbands piled out, and walked into the theater through a side door. We knew it was a company outing, but which company? Google? Yahoo? Microsoft?We snapped a photo and went into reporter mode, asking the people walking by where they were from. Some of them looked sheepish, others ignored us. Finally, a guy told us he worked for Facebook, and that the company had bought up 1,200 tickets. Oh, and Mark was on his way.We did what was natural... we e-mailed Mashable with the tip. They ran this story: http://mashable.com/2010/10/01/facebook-staff-social-network-screening/By the time the movie was out (it was a great film, by the way) the story had been picked up by the New York Times, TMZ, New York Post and a ton of other Tier 1 publications.We went to lunch as planned, and drove up to Facebook's headquarters. We took the photo above, and were packing up when Allie Rasmus from KTVU Channel 2 pulled up and asked us if we wanted to comment on the movie. We told her about the Facebook field trip, and she started rolling. Here's a link to her story: http://www.facebook.com/v/707872964743As we were finishing the interview, security guards showed up and escorted us out of the parking lot. The story appeared that night on KTVU's 10 o'clock news broadcast -- the cherry on top of a very out-of-the-ordinary day.